Over the years, digital display solutions have proved to be an efficient avenue in aiding brands in terms of advertising and promotions, but its advantages do not end there. These tools are definitely more than what meets the eye.
Digital display solutions play a key role in working to engage and inspire a brand’s target market. Here are some mediums and key points that prove how successful digital display solutions are in creating engagement with shoppers:
Aside from being used to showcase shop products, digital kiosks nowadays, are also being used as an alternative way to place orders on restaurants and can even display product showcases in retail shops. They are also being utilized as way finders in malls, hotels, airports, etc. Indeed, the possibilities are quite endless and only limited to one’s imagination.
These digital menu boards provide the opportunity to highlight certain products. Whether they are used to supply services or food, this can be a dynamic selling tool and it has actually proved its worth in the industry of Food and Beverage. Also, digital menu boards have been proven to influence the impulse buying behavior of consumers, making them crave more than what they are looking for.
Lightboxes are already prevalent in the field of Retail, as well as in the Food and Beverage Industry. Not only as an effective advertising medium, but also as an efficient avenue in engaging potential consumers. Lightboxes serve as an alternative storefront display that piques the interest of people, this is why when the content is relevant and relatable to the viewing public, the more chance it will have a large impact on them.
The first impression that a customer receives before they enter a store is critical, and an LED Display is the perfect tool for the job. It can easily highlight the brand and the message that it wants to convey through moving graphics and/or texts it showcases. This results in a heightened experience between the brand and consumers.
Aside from the large storefront LED Displays, what can catch people’s attention even better? That’s right, an LED billboard just right along the highway. When properly positioned, these displays can garner tons of viewers every single day and disseminate information just like a television.
According to Straits Times (2017), Filipinos residing in Metro Manila spend approximately an hour and six minutes each day or 16 days a year in traffic. In addition to this, another study conducted by the Boston Consulting Group (2017) for ride-hailing service Uber Philippines showed that Manila had the third-longest traffic wait time in Asia, after Bangkok and Jakarta.
Coincidentally, our problems in traffic is an opportunity for advertising, through LED Billboards, brands have more opportunities to convey their messages to their desired audiences on a large scale, with long exposures.
Though there are problems with LED Displays being too bright at night time, Inewvation International’s products are equipped with photoelectric light sensors that can adjust itself automatically to ambient light, just like a smartphone. Thus, eliminating the problem of having a distractive LED Billboard.
Digital displays can also provide interaction through technological integrations which are slowly being prominent today. For example, in Inewvation International’s Globe Iconic Project, viewers can listen to the content of the LED Display through their smartphones using an application.
Whenever shoppers are waiting in queues, there is an opportunity to advertise, influence, and inform them. Digital displays offer a more effective way of doing this while providing entertainment. After all, just the right amount of everything, makes it perfect.
As mentioned earlier, the possibilities are quite endless and only limited to one’s imagination. Digital displays are not just mere tools, they have their own voice, they can tell stories, they can reach people, and they can even touch lives. Through proper contents and perfect applications, they can be so much more than just displays, but an epitome of beauty and art.
Through all these benefits, digital display solutions have become a necessity. Moreover, finding the right digital display for your brand won’t be too much of a hassle, as Inewvation International is here to guide you every step of the way.
Inewvation International is one of the first providers of LED Displays, and the leading in digital advertising solutions in the Asia Pacific. Inewvation International offers not only LED Displays but also Digital Signage, Digital Kiosks, and Lightboxes. Furthermore, Inewvation International designs and customizes products, provides fast delivery and efficient installation, creates and manages content and conducts excellent after-sales service while preserving its core — quality is everything
Inewvation International offers so much more than digital display products, we offer bespoke solutions, second to none.
Indulge in the true expression of the Digital Experience only with Inewvation International.
To learn more about Inewvation International’s wide variety of products visit us at our website, http://inewvationinternational.com or connect with us at Facebook, Twitter, and Instagram to discuss digital display solutions that are perfect for your brand.