NEWS

05
Feb
2016
LED Displays in the Philippines – Creative and Functional
Choosing the right platform to advertise your business can be quite o
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LED Displays in the Philippines – Creative and Functional
02 / 05 / 16

Choosing the right platform to advertise your business can be quite overwhelming. Here at Inewvation International, we can help you make informed decisions and cater to all your needs – worry not, for our Digital Display Solutions can keep up with the latest trends in technology. We focus on leading you to the future of advertising by offering the best products and the newest technologies. And we are proud to be one of the pioneers of indoor and outdoor LED Displays.

 

One of the best products that we offer in our line of top notch LED Displays.  LED Displays in the Philippines have served its purpose by providing with outdoor signages that help promote brand awareness for businesses to people on the go. From their daily routine of traveling from place to place, people can see LED Displays almost everywhere we go!

 

What are LED Displays?

 

LED Displays are flat panel displays that utilize an array of light-emitting diodes as pixels used for video display. Display technology is applied in industrial production, military, medical units and public security system and even in the aerospace industry! Display Technology poses a vital role because it has become a modern life indispensable technology for the society. They are manufactured in a full range of colors with appropriate mixing schemes that generates billions of colors. Unlike normal TV Screens or Plasma Screens that are expensive and easily scratched, LED Displays are energy efficient. The best part about this awesome technology is its high-quality performance at an affordable price. If installed and utilized properly, LED displays can reach 100,000 hours of lifetime or about 24/7 use for a whopping 11 years!

 

The Purpose of LED Display

 

From young kids to adults, almost anyone can bear witness to the glorious benefits the LED Displays offer. The best thing about them is that they are very outdoor efficient – built and tailored to be showcased outdoors for everyone to see. Its screen is waterproof; sun-proof and dust-proof too. They offer eye-catching dynamic content that advertisers have always dreamed of when it comes to presenting products or services. The size and brightness can instantly draw the attention of anyone who passes by. LED Display has been widely used in large scales event places such as sports venues and arenas, financial markets (real-time stock, exchange rate etc.), post & telecommunication companies, and so much more. One of the better purposes they serve is through traffic management. No matter what weather condition persists, they function efficiently providing you with clear, bright, and useful information for the traveling public.

 

LED Displays to Optimize Your Business’ Success

 

There are tons of reasons why LED display has become one of the top mediums in advertising now, and it is bound to stay on top because of these simple yet astounding reasons. LED Display is time efficient, has a long life span, no warm-up period, can’t be affected by any temperature, has exceptional color rending and is environment-friendly. Whether it’s a product or service you’re offering, people WILL know if you utilize LED Displays! With the very loquacious imagery the LED Display brings, surely it will catch and retain the attention of anyone that passes by. LED displays can help your business in several different ways. It eludes your digital screens with that ‘wow’ factor. It also creates a wider area for viewing with the sign displays. Along with super low operating costs and superior energy efficiency and flexible installation of ultra-thin screens, you can be sure that it will be worth your time, effort, and money.

 

For Your LED Display Needs

 

We aim to provide you with the LED Displays you need to showcase to the world what your business has to offer. Rest assured that we will be providing not only the best product for your requirements but also a very competitive after sales service by our competent group of sales executives and technical and engineering support. Contact us by logging in on our website at http://inewvationinternational.com/ also you can check out our Facebook page. Don’t hesitate to call us because together we can make your future brighter than ever!

05
Feb
2016
LED Screen Philippines – Best Advertising Solutions
In a rapidly changing world where progress and advancements are takin
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LED Screen Philippines – Best Advertising Solutions
02 / 05 / 16

In a rapidly changing world where progress and advancements are taking center stage, technology is king, and it has absolutely no intention of dethroning itself anytime soon. One of the examples of this constant change is our penchant for replacing everything with screens. This is especially evident here in the Philippines – in particular, the advertising industry. Once upon a time, advertisers used to completely rely on printed material to promote their campaigns. Since then, LED screens in the Philippines and digitized media have overtaken it due to the latter’s more versatile nature.

 

LED screens are visual displays which use light-emitting diodes (LEDs) and work by manipulating its light (or in some cases, a liquid crystal display) in order to form the images one sees on the screen.

 

Easily Catch People’s Attention through LED Screen Billboards

 

Images produced in this manner are usually crisp, vivid, and infinitely colorful, due in part to the LED’s natural ability to shine brightly without consuming too much electricity. Digital billboards are also extra eye-catching and are more capable of displaying a wider array of varying dynamic content, in addition to also being able to render more colors. Coupled with moving elements and animations, it’s a surefire way for one’s ad to attract potential customers by drawing their attention almost immediately.

This makes them ideal for use in outdoor locations that include but are not limited to store signages, destination signages, billboards, posters, and the like because they possess greater readability as opposed to the traditional printed versions of these materials. It also doesn’t hurt that LED screens are extremely affordable, and in fact, they actually help save money in the long run. Some of its other advantages over printed media include being able to loop multiple ads, the ability to change content very quickly, resistance to normal wear and tear (unlike vinyl), and perhaps best of all, not having printing or installation costs.

 

Inewvation International Provides the Best Advertising Solutions

 

Here at Inewvation International, we prioritize providing our customers with only the best, most efficient and up-to date advertising solutions and technologies. As one of the primaries, go-to brands when it comes to digital marketing in both the indoor and outdoor advertising world, we make sure to provide only the best quality service and support during all phases of purchase, which of course includes the after-sales service. Our highly competent sales executives and technical support staff will ensure a smooth product experience and will offer assistance whenever needed, although it’s worth noting that the products themselves are already made to be hassle-free on their own already.


Should you wish to contact us, feel free to follow and drop a line at any of our official social media accounts:
Facebook

Twitter

Instagram

You can also directly send us messages at:
sales@inewvationinternational.com

Alternatively, you can call us at:
(+63) 2 355 – INEW (4639)

If you wish to visit us personally, you can find us at Unit 201-2013 2/F Meriton One Building 1668 Quezon Avenue, South Triangle, Quezon City. We hope to see and hear from you soon!

29
Jan
2016
LED Video Wall vs. Projector
Plenty of devices uses light emitting diode technology to serve their
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LED Video Wall vs. Projector
01 / 29 / 16

Plenty of devices uses light emitting diode technology to serve their objectives. Among them is LED billboard, commonly used for advertising in the Philippines. Another example of devices that use the LED technology is video walls. In corporate meetings or events, LED video walls can be useful in displaying high-resolution infographics to a wide audience. Its function can be compared to that of a projector.

 

A projector is a small device that is used to project computer generated images onto a flat surface – like a wall or white board, for instance. Usually, you can find this in universities, professors use them during discussions or lectures. Some of you are probably wondering: if LED video walls and projectors have basically the same function, which is better? If you are torn between buying a projector or a video wall for office use, check the comparison below.

 

Brightness

 

Comparing the brightness of LED video walls and projectors can be tricky. This is mostly because their lights are measured differently. The LED light is measured in NIT (measurement of direct light) while a projector’s light is measured in lux (measurement of reflected light).To help you understand, 1 NIT is equal to 3.426 lux. This means that a lot of LUX is needed to achieve the brightness that LED video walls to provide.

 

In any case, a projector’s brightness fades faster than an LED video wall’s. In a year or so, its brightness would have gone down to 70% of its original illumination. Meanwhile, you can expect that an LED video wall’s brightness will remain in top condition even after a year. This is because LED video walls use only at least 20% to 30% of its brightness capability.

 

Image Quality

 

Both video walls and projectors can be used to display images, text, or videos. The question is, between the two, who can provide a better image quality? Almost every display device nowadays is capable of exhibiting high definition content. While this is true for both LED video walls and projectors, the latter is still limited with regards to this aspect.

 

Once the bulb of your projector starts to become obsolete, the quality of the images it projects starts to deteriorate as well. In comparison, an LED video wall can continually display high-quality images, text, and videos without any worries.

 

Cost

 

When reviewing the costs of two devices, don’t just rely on the initial cost. If you want to know which product is a much better investment in terms of budget, you have to look ahead and factor in the costs that you might acquire for either of those gadgets in the future. Before anything else though, start with the initial cost. Upfront, an LED video wall will probably cost you more than a projector. This means that at first look, a projector might be the cheaper option between the two.

 

Now, start factoring in the added expenses, beginning with maintenance. As discussed above, the brightness of a projector starts to wear down around its first year. If you want to get it back to 100%, you’ll have to replace the bulb every year. In addition to that, you’ll probably have to replace the projector’s light engine after year 3; and then again on the sixth year.

 

On the other hand, you don’t have to replace any bulb or light engine when it comes to LED video walls. Instead, you have to replace its modules. Don’t worry though because this is not bound to happen until maybe year 4. The number of modules that you have to replace will increase by years 7 and 10. Despite this fact, it’s still cheaper to replace modules than bulbs and light engines.

 

The energy consumption will also fall under additional expenses. Between the two, you’ll probably save more money with video walls, in terms of this aspect. LED video walls only need half of the power that projectors need to be able to function.  Lastly, don’t forget that the average life span of an LED video wall is 12 years. In comparison, a projector’s average life span is around 5 years.

 

Between projectors and LED video walls, the latter is a better option. LED video walls don’t just provide superior brightness and image quality, it’s also cost efficient. With its many advantageous features such as energy efficiency, long life span, and durability, you’ll surely find LED video walls the superior choice between the two.

26
Jan
2016
Tips from Your LED Supplier: Comparing LED Light box to Fluorescent Light box
In advertising, it’s not enough to produce ads. If you want a succe
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Tips from Your LED Supplier: Comparing LED Light box to Fluorescent Light box
01 / 26 / 16

In advertising, it’s not enough to produce ads. If you want a successful campaign, your ads have to be noticed by the public. Posters, for instance, have been an advertising tool for a long time. Up until now, companies still use them to market their products and services. If hundreds of brands use posters to promote their brand, how will you stand out? There are different ways, but you can start by purchasing a light box from your LED supplier in the Philippines.

 

A light box is a flat box with one transparent side. You can place your poster inside it and, through LED or fluorescent, illuminate your advertisement. Basically, it can turn a simple poster into an attention-grabbing display! Before you rush out to buy a light box though, you have to know which you prefer first: LED light box or fluorescent light box. Compare the two and then make a decision.

 

Stability

 

In terms of stability, there’s a huge difference between LED and fluorescent light boxes. If you buy a fluorescent light box, you have to accept that you’ll have to replace its lights every few years. That’s not the case with an LED light box at all. Plus, it needs less energy and less heat! This means that maintaining an LED light box will probably be easier compared to maintaining its counterpart.

 

Brightness

 

It is important that the light box that you’ll be buying is bright and has good light distribution. Otherwise, what’s the point of buying one, right? In the past, fluorescent light has always beaten LED when it comes to brightness. Though, that is not the case now. Currently, constant innovations have allowed LED to compete with fluorescent – so much so that it is now equal (if not more superior) to fluorescent in terms of illumination.

 

Durability

 

Durability is one of the important factors to consider when buying a light box. There’s no use in buying a cheap light box if you’ll have to spend a lot of money because it’s not sturdy enough.

 

An LED light box uses light emitting diodes for its illumination and LED has been proven to be durable. In comparison, the bulbs that fluorescent light boxes use can be very fragile. Since they are fragile, you might have to replace them more than you would like, so get your budget ready.

 

Life Span

 

It’s no secret that LED light has a long life span. That means that if you buy a light box that uses light emitting diodes for illumination, you probably won’t have to worry about buying a replacement for several years. The question now is whether fluorescent can compete with that or not.

 

Unfortunately, the answer is no. Fluorescent cannot compare with the 100,000 hours that LED light box can provide you.

 

Cost

 

The cost is probably the most important factor when buying a light box. After all, some people would readily dismiss all the other factors such as brightness, life span, and durability, if the product is expensive. Hopefully, you are not one of these people, especially because an LED light box has a more expensive apparent budget compared to the fluorescent light box.

 

Wait, what?! Before we proceed further, you have to know the definition of the apparent budget first and how it differs from the true budget. Apparent budget refers to the initial cost of purchase – meaning the price tag of the light box. On the other hand, true budget refers to the cost wherein other expenses are factored in, like maintenance and energy consumption costs, for instance.

 

Initially, you’d think that an LED light box is more costly because of its apparent budget. Despite this, when you consider its features like its brightness, durability, and life span, you’ll realize that its true budget might be lower compared to the fluorescent light box.

 

This means that an LED light box might be cheaper in the long run. In comparison, the fluorescent light box has a cheaper apparent budget. In spite of this, when you factor in its maintenance costs and energy consumption, you might find that it has a higher true budget.

 

When it comes to buying a light box, you have to consider every aspect before making a purchase. In terms of cost, make sure that you are not investing on the wrong product by choosing something that has a low apparent budget, but later on proves to be more expensive.

 

An LED light box might have a higher apparent budget, but it’s true budget reveals that it is more advantageous compared to its counterpart.

21
Jan
2016
The Difference Between 4K and UHD
Once in a while, a promising technology that proves to be beneficial
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The Difference Between 4K and UHD
01 / 21 / 16

Once in a while, a promising technology that proves to be beneficial in so many ways emerges in the market. This technology will be used in different innovations and sold to consumers. One example of this is LED display. LED screen is utilized in the Philippines to serve several purposes such as in advertisements, corporate events, marketing strategies, education purposes, and information dissemination.

 

There are different screen displays in the market, two of which are 4K and UHD. At times, people go out and purchase a display without even knowing which is best suited for their needs. Before buying a screen display, try to understand the difference between 4K and UHD first.

 

What is a 4K Display?

 

People seem to confuse 4K with UHD and vice versa. You have probably come across an article where the writer pertains to 4K and UHD as if they are one and the same.

 

The 4k display is a professional production, a standard developed by the cinema. It has a resolution of 4096 by 2160 (horizontal: vertical) at an aspect ratio of 1.9:1– the aspect ratio in which most films are shot.

 

The term 4K was born because of the Digital Cinema Initiatives (DCI), a group of motion picture studios. 4K refers to several things, one of which is a resolution. Its resolution of 4096 by 2160 is four times the previous digital editing standard. In addition, 4K also pertains to the fact that the horizontal pixel count of its specs is around four thousand.

 

What is UHD?

 

UHD is sometimes called as Ultra HD or Ultra High Definition and it operates at a slightly lower resolution. While 4K is a cinema standard, Ultra High Definition is a broadcast standard. This screen display is created using the standard HDTV aspect ratio of 16:9 (around 1.78:1) and has a resolution of 3840 by 2160.

 

Ultra High Definition is like the upgraded version of a full HD – which has a resolution of 3840 by 2160. It has two variants – 3840 by 2160 and then  7680 by 4320. Sometimes, these two are referred to as 4K UHD (for the former) and 8K UHD (for the latter). This might be one of the reasons why UHD displays are sometimes referred to as 4K screens even if the resolution is not 4096 by 2160.

 

4K and UHD

 

In truth, even if there is a difference between the screen resolutions of 4K and UHD displays, it doesn’t necessarily affect your viewing experience.  4K content is still perfectly viewable in UHD displays. Also, there are plenty of materials that are not shot in 4K content.

 

There are several standards needed for you to truly enjoy watching 4K. Aside from owning a 4K display, you also need 4K content. This means encoding your content based on the following format: JPEG2000, bitrate of up to 250 Mbps, and 12-bit 4:4:4 color depth.

 

4K and UHD are different from one another despite being marketed as the same thing. Despite this fact, getting either of the display does not necessarily affect your viewing experience. In the end, they’re both upgrades from the basic HD displays and can serve your purpose effectively.

19
Jan
2016
Know Your LED Display: The Difference Between Capacitive and Resistive Display
A few years ago, LED display was a new comer in the Filipino market.
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Know Your LED Display: The Difference Between Capacitive and Resistive Display
01 / 19 / 16

A few years ago, LED display was a new comer in the Filipino market. After several years, it finally gained traction and wedged itself in the lives of millions of Filipinos. From televisions to smart phones, billboards, computer screens, and even interactive kiosks, LED display has truly become prolific in the Philippines.

 

The touch screen technology is one of the most popular display technologies used in market today. In fact, both smart phones and interactive kiosks use this technology for their respective functions. Despite this fact, phones and kiosks sometimes use a different touch screen display. A touch screen display can be capacitive or resistive. Check the difference between the two to know more about touch screen technology.

 

What is Capacitive Display?

 

Between the two screen display technologies, capacitive display was developed first. Then, almost 10 years after its origin, resistive touch screen display was created. A capacitive touch screen display is comprised of 2 layers of glass, separated by space. These are coated by a conductor called Indium Tin Oxide (ITO).

 

How does it work? Upon pressing your finger on the screen display, the electrostatic field changes.  As soon as the change in the electrical field is made, a processor will determine the location where you pressed the screen. Basically, the electrical properties in the human body are used to operate a device with a capacitive screen display.

 

This means, though, that you cannot use gadgets with capacitive screens while you have gloves on or with a stylus that’s not capacitive. Despite that minor limit, it has a lot of advantages – one of which is durability. With resistive screen displays, frequently-used areas start to wear down after numerous uses. This is not the case with capacitive screens which – through constant innovations – are becoming more rugged and resistant to scratches and other damages.

 

What is Resistive Display?

 

Like capacitive screens, a resistive display is made up of several layers. Unlike capacitive displays though, only one of its layers is made up of glass. The topmost layer of a resistive display is made up of flexible plastic, and like capacitive screens, space separates these two layers. Each side of the glass and plastic layers are coated with ITO. Resistive display is designed in such a way that the coated parts are facing each other even with the gap between them.

 

How does it work? Unlike capacitive screens, resistive displays do not make use of our bodies’ electrical properties. Instead, as its name suggests, it depends on resistance. Upon pressing a device’s resistive display, you are pressuring its top layer to meet the adjacent layer. Once the two coated sides touch, voltage passes through, and your device ends up reading this as a touch in that location.

 

This means that you can use anything to input information in your device if it has resistive screen.

 

You can use your fingers, you can wear gloves, use a stylus – anything as long as it creates pressure on the screen’s first layer. It has some disadvantages though like it doesn’t allow multi-touch gestures. Also, images displayed in resistive screens are less sharp compared to capacitive screens.

 

These days, touch screen technology is adapted in so many devices – from laptops to mobile phones, and interactive kiosks. Since capacitive and resistive displays are prominently used in many devices nowadays, it’s important to understand them to help you figure out how to operate a certain device based on its touch screen type.

13
Jan
2016
Myths About LED Signage
There are always new trends in advertising, and to be able to compete
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Myths About LED Signage
01 / 13 / 16

There are always new trends in advertising, and to be able to compete, you have to learn how to adapt to those changes. One thing that’s becoming prominent lately is the use of LED for digital advertising purposes in the Philippines. Several companies are now including the use of different LED displays to catch the attention of their target market.

 

While some entrepreneurs are more than willing to include LED advertising in their marketing campaigns, some are a little hesitant. In some cases, people misunderstand facts about digital displays due to unreliable sources. For instance, you have probably heard a lot of people talk about LED signage – some of which are negative. If you want to know if you can really use them for a successful campaign, you need to debunk these myths about LED signage.

 

Myth No. 1: LED Signage is Difficult to See in Broad Daylight

 

The belief that LED signage is difficult to see in the daylight is false. The traffic lights that adorn our streets and highways are actually made of light-emitting diodes as well. Yep, that’s right. The same material used for LED signage is used in traffic lights. This means that it’s impossible that one can see traffic lights but not LED signage.

 

Usually, this myth is followed by another myth: that LED signage is too distracting. Remember that LED displays are not just used as signage; it’s sometimes used as billboards and even interactive kiosks. They are often located in public places. This means that if they are too distracting or the leading cause of car accidents, then it probably would have been banned. As it is, everyone’s still free to use it which means that it’s safe.

 

Myth No. 2: LED Signage is Forever

 

There is a lot of talk regarding the life span of LED displays. If you are planning to buy an LED signage, then perhaps you have done a bit of research and have come across an article or two about the life span of LED displays.

 

The thing is, for some people, the statement “LED displays are long-lasting” means “LED displays will last forever”. This is nothing but a myth. Like a lot of things, digital displays have a definite life span. For a lot of manufacturers, this life span is 100, 000 hours and, depending on when you use it, it can last for more than 20 years!

 

Myth No. 3: LED Signage Are Too Expensive

 

The truth is not all LED signage are priced the same. Depending on some factors, they can be cheap or expensive.

 

If you are looking for an LED signage as big as a football stadium, that might cost you a hefty amount of money.  But if you are aiming for something smaller, then you can probably find an LED display that won’t cost you that much. So trust that no matter how much your budget is, there is probably an LED signage for you.

 

It’s time to consider including LED signage in your advertising campaigns. But before you do so, make sure that you understand every aspect regarding digital displays to avoid future problems. Hopefully, the list above helped clarify some of the misconceptions surrounding LED signage.

11
Jan
2016
LED Billboard 101: Advantages of SMD LED Display
Several brands use LED billboard for advertising purposes in the Phi
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LED Billboard 101: Advantages of SMD LED Display
01 / 11 / 16

Several brands use LED billboard for advertising purposes in the Philippines. But digital displays are used for other things as well like relaying important information, endorsing inspirational messages, or even promoting an upcoming event. Truly, LED billboards have come a long way since its invention. This innovation – which was born only a few years ago – is now a widely used solution for a variety of things!

 

However, despite its rising popularity, there are still people who remain unaware about the mechanics of LED displays. These displays have two types of LED panels, one of which is SMD. If you are planning to purchase one of these incredible billboards, then it’s important to know all about SMD LEDs and its advantages. This will help you decide which brand to choose and which LED display to buy.

 

What is SMD Panel?

 

Surface-mounted device or SMD is one of the two types of LED panels, the other type is called discrete panels. The main difference between the two lies in the way the light-emitting diodes are placed in the chipboard. With SMD technology, a machine is used to mount the LED into the chipset to create SMD LED screens. Meanwhile, discrete LED screens are created by soldering the LEDs into the chipboard.
SMD screens make use of small LEDs placed closely together. This gives SMD displays a smaller pixel pitch and a higher resolution. Recently, more and more LED screens are using the SMD technology.

 

Advantages of SMD LED Display

 

SMD LED displays are mostly used indoors. However, outdoor billboards are also now adopting the same technology. Choosing an SMD LED billboard has a lot of advantages:

 

It gives high brightness level and good lighting distribution. But despite its superior illuminating feature, it uses low voltage and current, resulting in low power consumption.

 

In addition, surface-mounted device LED billboard offers a wide viewing angle both horizontally and vertically. This is especially helpful if you are planning to place your billboard in a large area with a huge amount of foot traffic. And when it comes to consistency, SMDs are clearly better. SMD screens will surely provide your audience with high brightness and color consistency at every angle! This is a feat that not all displays can achieve.

 

The contrast level of SMD LED screens is an improvement compared to standard LED screens. Because of its unique design, the illuminated area is small and the dark area is larger, making the contrast ratio better.

 

SMD LED billboards is lighter compared to other screen displays. Its cabinet is light and sturdy enough not to be easily deformed. On top of that, it’s very easy to assemble and install SMD displays. And lastly, surface-mounted device LED billboards to have a longer life span – it can last for up to 100,000 hours!

 

It is important to be aware of the product you want to buy before making any purchase. This statement applies even when availing LED billboards. Before choosing a brand or deciding which display to buy, make sure that you know the necessary information about LED billboards first. With that said, surface-mounted device LED billboards to have a lot of advantages over the standard LED billboard. So make sure to get yourself an SMD LED display now!

29
Dec
2015
Tips on Using LED Billboard for Advertising Your Event
Digital boards can be used for several purposes. In fact, when it com
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Tips on Using LED Billboard for Advertising Your Event
12 / 29 / 15

Digital boards can be used for several purposes. In fact, when it comes to advertising in the Philippines, LED billboard has a lot of uses. You probably already know how LED boards can be used for advertisements as well as signages. But do you know that aside from that, you can also use them for events?

 

LED billboard can be beneficial for advertising your event. Whether you are launching a new product or holding a corporate event, you can use digital displays to help boost your event. Here are some tips on using LED billboard for advertising your event:

 

 

Tailor Your Messages

 

One of the things you should consider before deciding on the content of your LED display is the event itself. Knowing the type of event that will be held will allow you to identify who your target audience is. Only then can you tailor your message for the content. Digital displays can be attention-grabbing but if the content is not relevant to the event or to your audience, then it’s useless. You have to make a content that will surely keep your audience engaged.

 

Provide Real Time Information

 

Using digital displays, you can provide your attendees with real time information. Keep your guests updated about what’s happening in different areas of the event by posting live updates through LED displays. You can also use your displays to live stream some parts of the events or stream social media feeds regarding the event in real time. This is sure to encourage engagement among your guests.

 

Place the Display Strategically

 

It’s not enough to provide your guests with engaging content, though. You also have to mind the placement of the digital board. Make sure to place it somewhere that will ensure maximum visibility. Like the center of the room for example. Or if you don’t want it getting in the way of the attendees, you can hang it above the stage. That way, people can still see the LED display without occupying space on the floor.

 

Utilize for Brand Awareness

 

Events are a good time to improve brand awareness. So make sure to utilize your LED displays for this purpose as well. Make sure that your logo is visible in all areas of the event using digital displays, putting your brand front and center. If your guests are already enjoying the event, there’s no harm in reminding them who made the occasion possible in the first place.

 

Use it for Navigation

 

Don’t just make your event interesting, make it easy to navigate. It’s not enough to post a schedule of what’s happening in the event. You also have to help people find the areas where those are taking place. You can place LED signages to point the attendees in the right direction. Or if you can, use delegated digital displays that guests can use as interactive maps. This will surely leave a positive impact on your event’s attendees.

 

Your event can be hugely enhanced with the help of LED billboards. You can use digital displays for navigation, live updates, and even brand awareness. All you need is knowledge on how to maximize its full capacity, to serve your advertising purpose. Follow the tips above for a successful event!

27
Dec
2015
Why You Need a Digital Signage in Your Business
Entrepreneurs are always finding ways to boost their business. Good t
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Why You Need a Digital Signage in Your Business
12 / 27 / 15

Entrepreneurs are always finding ways to boost their business. Good thing several innovations are proving to be helpful in promoting a brand. For instance, LED billboard is utilized for advertising purposes in the Philippines and all over the world. Through LED technology, traditional billboards are modified to create a new advertising medium.

 

But if you’re looking for something smaller, then you can try digital signages. LED signage is one of the best ways to boost your business. In fact, it has a lot of benefits to offer your brand. Here are some of the reasons why you need an LED signage for your business.

 

Visually Appealing and Highly Effective

 

There are different LED signages available to you. But whatever type you use, there’s no doubt that digital signages are visually appealing and highly effective. Compared to the usual banners, LED displays are very noticeable even at night.

 

Using digital signages, you can create bright and colorful promotional messages and advertisements or creative ways to promote brand awareness. This will make your business memorable to customers and passersby, giving you an edge over the competition.

 

Imagine this: your business is a coffee shop located on a busy highway. How do you compete for your customer’s attention? By installing a digital signage. Customers will surely notice your illuminated sign over your competitor’s plain banner.

 

Real Time Information for Improved Communication

 

LED signages allow you to improve communication with your target market by providing real time information. For instance, you can set your digital sign to display your restaurant’s ‘special menu of the day‘ every morning. You can change the content to your menu by afternoon and then promote an upcoming event by evening.

 

One of the biggest advantages of LED signages is that it’s so easy to change the content. You can use digital signages for different purposes like promoting an upcoming event, encouraging passersby to enter your store and making a purchase, or promoting one of your recent products at any time of the day! And better communication with your clients helps improve your brand’s image.

 

Flexibility and Durability

 

But LED displays are not just flexible, they are also durable. Most digital signages are made from rust-free materials, making it resistant to heat and water. So you don’t have to worry because LED signages are surely long-lasting.

 

Cost-Effective Advertising

 

Placing advertisements can be cheap or expensive, depending on the medium that you use. If you decide to place ads on TV or radio, then it can be expensive. While the LED display is not cheap, it’s very cost-effective in the long run.

 

With traditional banners, you have to print out new materials for every new promotion. But with digital signages, you just have to change the content of your LED display.  With LED signages, you get to advertise your brand in many different ways without further fees or at least would not be too pricey.

 

LED signage is undoubtedly a must for your business. With its various benefits, it will put you ahead of your competitors. In today’s world, so many brands compete for the market’s attention. So give your business an edge by using digital signage to promote your brand.